Archive for the 'Andrew's thoughts' Category

“Oh here, have a shiny new phone case.” Also, how about I attack the media?

Andrew's thoughts No Comments »

Never have a war of words with anyone who buys ink in barrels
This is one of my all-time favourite quotes from the public relations world.
Despite the fact that social media and public journalism are ever more important in our world, the media has a lot of influence… and I believe that no matter how far [...]

Lessons in public engagement from the guy behind @BPGlobalPR

Andrew's thoughts No Comments »

There’s really no introduction needed to this blog post. Please, just read.
Read why the guy behind @BPGlobalPR set up the satirical Twitter account, why the public support behind the cause is so important, and its significance for the world of branding.

If you’re not familiar with what happened here, in response to the environmental crisis posed [...]

A golden time for my generation to stand up and be proud Canadians

Andrew's thoughts 1 Comment »

People around me are starting to talk about Olympic withdrawal, and I’ve even heard some talk along the lines of “Where do we go from here, Canada?”
As in: it was a display of Canadian pride… past tense, now over, what next?
Talk and thoughts like this alarm me. All that we achieved in building something so [...]


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